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Welcome - Overview

At the School of Business, all first year students get a unique opportunity to put a real-world spin on what they are learning right away. In the Integrated Business Case, which forms a key part of the first term curriculum, groups create and develop a business idea, then apply skills learned in all their first semester business courses to plan, organize, lead, and control their businesses. At the end of the term, the best teams from each class present their projects to compete for first place honours.

Instructor Linda Cross says, “The IBC program is designed to develop the critical employability skills outlined by the Conference Board of Canada – teamwork, communication, critical thinking and change management – and to give students a real understanding of what it is like to run a business.  It’s hard work, but it pays off.” 

First year Business Administration student Kate Hanson would agree. As a member of the first place team, she was chosen to accompany Linda and Instructor Erwin Schwartz to Austin, Texas, where Linda received a National Institute for Staff and Organizational Development (NISOD) 2005 Excellence Award for her work in developing the IBC program.

 

 

 

 

 

 

 

 

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